Dubai Smart Palm

D IDEA MEDIA Industrial

The Smart City concept refers to a type of urban development based on sustainability that is able to respond adequately to the basic needs of institutions, companies and the inhabitants themselves, both in economic, operational, social and environmental aspects using infrastructure, innovation and technology. In this context, D IDEA MEDIA, a company specialising in design and technology, decided to contact bigD to develop a product/service for the city of Dubai, one of the world’s leading “Smart Cities”.