Why A Chief Customer Officer Is Integral To Your Company

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Why A Chief Customer Officer Is Integral To Your Company

The user experience is more and more important and it’s what differentiates one brand versus another. Discover more in this article that talks about the importance of having someone inside the company that encourages and works in the Customer Experience.

“While some companies today differentiate on quality, customer experience remains the most competitive tool to differentiate that we have today. The Chief Customer Officer is becoming an increasingly important role for the organization in its effort to drive a powerful customer experience.”

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